FMI
Posted on May 19, 2017 by admin on Blog

FMI Senior promotion announcement

FMI are delighted to announce the appointment of Melody Chinamasa to Account Director having previously held the role of Senior Account Manager within the company. Melody a Zimbabwean national joined FMI in 2008 as a Brand Ambassador and has rose through the ranks to his current position to date. Melody joins a long list of […]

Posted on May 12, 2017 by admin on Blog

BEING OUTSTANDING IN STORE.

Brands and retailers face the ever increasing challenge of breaking through the competing noise to engage with shoppers. The practice of holding in store events continues to be one of the most effective marketing strategies to help them achieve increased sales at the point of purchase. FMI run in-store events for some of Ireland’s leading […]

Posted on by admin on Blog

The Importance of a Call Centre Service

In a highly competitive market where brands are continuously competing for customer loyalty, the role of customer service gains increasing prominence, and the solutions for how to deliver effective customer service comes to the fore. The role of call centers has not always been considered glamorous, but one cannot ignore how important and effective they […]

Posted on May 6, 2017 by admin on Archives, Blog

Retaining Talent in Field Sales

How to Retain Talent in Field Sales Speak to any CEO or MD and it is likely that they will say that one of their organisation’s biggest challenges is attracting and retaining top talent. It’s a phenomenon the world over, however, the challenge seems to be more prevalent in results-orientated environments like sales where staff […]

Posted on March 31, 2017 by admin on Archives, Blog, Archives, FMI News

How to Retain Talent in Field Sales

Speak to any CEO or MD and it is likely that they will say that one of their organisation’s biggest challenges is attracting and retaining top talent.  It’s a phenomenon the world over, however,  the challenge seems to be more prevalent in results-orientated environments like sales where staff have targets, and their performance is continually […]

Posted on March 30, 2017 by admin on Archives, Blog, Archives, FMI News

5 Top Tips for Field Marketing Sales

In an increasingly competitive market, brands rely on field marketing agencies to bring a truly distinct advantage to their products, particularly in the field of direct sales. The sales team are the face of the brand, speaking to, and convincing potential customers why they should buy and engage with the product. While there is no […]

Posted on March 24, 2017 by admin on Blog

Oh Baby! It’s a whole new avenue.

  Oh baby! It’s a whole new avenue. This article first appeared in the current March 2017 edition of Shelf Life Magazine. In early 2016, Unilever identified an opportunity within the pharmacy sector to enhance their brand presence by investing in people on the ground known as pharmacy advisors. The purpose of the campaign would […]

Posted on February 17, 2017 by admin on Archives, Blog, Archives, FMI News

New Senior Appointment at FMI.

Greg Marks – Financial Controller. FMI are delighted to welcome Greg Marks as Financial Controller. Greg joins the Senior Management Team having previously being Managing Director of his own Financial Accounting and Services Company. Embracing the core values of integrity, innovation, and growth Greg has assisted companies to focus on Financial Control, Budgeting and Strategy […]