Welcome to FMI, Ireland’s largest and leading independent field marketing company.
FMI is the largest indigenous independent Irish field marketing company currently operating on the island of Ireland and regularly deploy over 850+ field staff on a weekly basis across the entire island. Supported by our Dublin, Belfast & Cork offices, the FMI field team covers a multitude of channels across a number of sectors including FMCG, Consumer Electronics, Drinks, DIY, Hospitality, NGO, Utility, Telco and Government.

Our scale allows us to work with a wide variety of client partners, from smaller Artisan retail suppliers to large blue chip industry leaders. We believe in developing long term partnerships with our clients and strive to deliver results on a continuous basis so as they grow, so do we!

FMI’s key is in our diversity:

• Diversity of Services
FMI offers a complete end to end field solution from back end support systems right the way through to each personalised customer interaction. By utilising FMI services, our client partners are guaranteed a consistency of quality & service across our field service offering.

• Diversity of Insight
As founder members of the European Field Marketing Partnership (EFMP) and as members of bodies such as the CCMA, MSPA Europe, Sales Institute Ireland, Marketing Institute of Ireland and Retail NI, we also have a constant eye on current and upcoming trends both within Ireland and across Europe. This allows our client partners to continue to work closely with us, safe in the knowledge that their field marketing partner is constantly ahead of the competition.

• Diversity of Approach 
With FMI there is no one size fits all generic approach that some of our competitors may offer. FMI tailor a bespoke solution for all our client partners to ensure maximum results and return on investment at all times.

• Diversity of People 
While FMI may have proudly Irish roots, today we are an international business made up of over 50 nationalities. We believe that this diverse background gives us a perspective that is unique in Irish field marketing in terms of how we approach field work by actively embracing our cosmopolitan team, both in the field and in head office, to bring an energy and enthusiasm to the brands that we actively represent on a day to day basis for our client partners.

If you are looking to partner with the market leader in people management within the Irish market, why not contact Gavin on to learn how we can deliver for your brand today!