Marketing

Marketing

Consumer insights and the fundamentals of shopper marketing.

The pandemic has disrupted nearly every routine in our day-to-day life. It has forced us to give up some of our most engrained...

FMI: FIND. MANAGE. INFLUENCE- Launching a brand new image

FMI has been part of the Irish business landscape for the last 25 years and during this time the business has seen many...

FMI run F1 Experiential pop-up in Dublin

Mondello Park is the only FIA licensed motor racing circuit in Ireland.   As an international race circuit that hosts various experience days, the...

What makes Field Marketing Fabulous

Field Marketing has long been relied upon as the trusted front line for brands looking to engage personally and directly with consumers. It’s...

Why big brands need to think small

Growth is always associated with thinking bigger. Growing customers, growing geographical locations and developing new and extensive product ranges. While the objective of...